SiteTraffic.io

First-party numbers from your own tag, counted as they happen. Arrows compare with the previous period.

Visitors (Today)

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Pageviews (Today)

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Sessions (Today)

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Bounce Rate (Today)

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Avg Session (Today)

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Site Clicks (Today)

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What happened

…Reading your data…

Wins

Where people leave

How far people get

First-Party vs Third-Party Traffic

Metric	First-party (your tag)	Third-party (GA4)	Difference
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Traffic Trend Export

Traffic Sources

Devices first-party pageviews

Referral Sources View All →

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Top Events

Top Search Queries (Google Search Console)

Query	Domain	Clicks	Impressions	CTR	Position
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Sites at a Glance

Top Pages View All →

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Visitor Hotspots View All →

Data sources on this page

Total Users

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Total Sessions

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Bounce Rate

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Pages / Session

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Site Clicks

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Traffic Over Time

By Channel / Source

By Device Category

Clicks by Type first-party click tag, always on

Top Clicked Elements label from data-mosa-label, else the element fingerprint

Element	Page	Type	Destination	Clicks
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Top Pages

Page Path	Page Title	Pageviews ▼	Unique Users	Avg Time	Bounce Rate	% of Total
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Data Segments

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Referral Sources

Source	Medium	Sessions ▼	Users	Bounce Rate	Avg Duration	% of Total
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Referring Pagesother sites linking in

Referring page	Sessions	Users
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Landing Pages by Source

Landing page	Source / Medium	Sessions	Bounce
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Geographic Demographics

City	Region	Country	Users	Sessions	New Users	% of Total
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Lead Tracking — Quote Request Journey

From session to form start to submitted quote — every stage below is a real measured count.

Quote Leads

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quote_submitted events

Lead Conversion Rate

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sessions with a quote

Form Starts

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form_start events

Form → Quote Rate

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form starts that became quotes

Server-Confirmed

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submit_quote.php hits

Conversion Funnel Sessions → Engaged → Form Start → Quote Submitted

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Leads by Date

Leads by Source / Medium

Form Starts by Source / Medium which campaigns drive form starts

Leads by Site

Leads by Landing Page

Landing Page	Leads
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Lead Events Log Export CSV

Date	Site	Page	Source	Medium	Campaign	Device	Leads
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Server-Confirmed Quote Submissions Actual /submit_quote.php hits from server logs vs GA4-tracked leads — gaps usually mean ad-blockers

Site	Server-Confirmed	GA4 Tracked	Capture Rate
No submissions in this date range

UTM Campaign Tracking

Monitor and analyze your UTM-tagged campaign traffic across all sites.

Campaigns Active

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Campaign Users

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Campaign Sessions

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Campaign Leads

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Sessions by UTM Source

Sessions by UTM Medium

Campaign Breakdown

Export CSV

Campaign	Source	Medium	Content	Term	Users	Sessions	Leads	Conv %
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UTM Landing Pages

Landing Page + Query	Sessions	Users	Bounce Rate	Conversions
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All Landing Pages

Landing Page	Sessions	Users	Bounce Rate	Conversions
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Page Strings — Top Pages Viewed

Page Path	Page Views	Users	Avg Duration	Bounce Rate
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UTM Link Builder

Base URL

Source *

Medium *

Campaign *

Content

Term (Keyword)

Generated URL

Events Tracking

Monitor all GA4 events across your properties.

Total Events

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Event Types

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Top Event

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Conversion Events

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Site Clicks

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Top Events (Count)

Events Over Time

Site Clicks Over Time first-party click tag, always on

Outbound & Download Destinations where clicks leave the site

Domain	Clicks
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Top Clicked Elements label from data-mosa-label, else the element fingerprint

Element	Page	Type	Destination	Clicks
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All Events

Event Name	Count	Users	Sessions	% of Total	Type
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User Journeys — Top Paths Most common page sequences (≥2 pages) reconstructed from first-party server logs

Path depth Min sessions Contains page Entry page Source / medium Device Exclude bots / scanners

Journey Path	Sessions	% of sessions	Conv %
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Search Console Analytics

Search performance, keyword rankings, and SEO opportunities across all properties.

Total Clicks

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Total Impressions

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Average CTR

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Average Position

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Daily Search Performance

Top 10 Keywords by Clicks

Keyword Opportunities

Bubble size = impressions. X = position (lower is better). Y = CTR. Target: move bubbles left and up.

🤖 AI Crawler Visibility AI/LLM crawler hits to your sites (GPTBot, ClaudeBot, PerplexityBot, Google-Extended…)

AI Crawler Hits

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Pages Crawled

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AI Bots Detected

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Crawl Sessions

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AI Crawler Hits Over Time

Hits by AI Bot

Page	Hits	AI Bots
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All Search Queries

Query	Clicks ▼	Impressions	CTR	Avg Position
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SEO Strategy

AI keyword strategy, content intelligence, and the weekly content plan — derived from your site's own pages, your Search Console data and AI analysis.

Site Persona the engine's reading of your site, from its own pages — correct it and steer it here before anything is generated

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SEO Expansion Opportunities

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★ AI Keyword Strategy

Refreshed automatically by the platform

AI-powered keyword strategy — generated automatically by the platform

SEO Intelligence Engine

Content scoring, cannibalization detection, question mining, customer personas, and topic clusters — powered by GSC data + AI.

Analysis is generated weekly by the platform

Content Score Board Pages ranked by optimization opportunity

Page	Site	Queries	Impressions	Clicks	Avg Pos	CTR	Expected CTR	Opportunity	Category

Cannibalization Alerts Queries where multiple pages from the same site compete

Query	Site	Competing Pages	Impressions	Severity

Question Mine Questions people are asking that you don't rank for yet

Question	Seed Query	Relevance

Content Briefs AI-generated title tags, H1s, and content plans for unanswered questions

Question	Target Site	Target Page	Suggested Title	Priority

Ideal Customer Personas One persona per website, based on each site's search demand

Topic Cluster Map Content pillars with supporting subtopics and target sites

Cross-Site Linking Opportunities Internal linking between your properties for link equity

From Site	To Site	Anchor / Context	Reason

Cross-Site Query Overlap Queries where multiple of your sites rank — consolidate or differentiate

Query	Sites Ranking	Impressions	Details

Weekly Content Strategy

AI-generated weekly content plan informed by personas, topic clusters, content briefs, and cross-site analysis.

Generated weekly by the platform — click Load Latest to view the current plan

Weekly Strategy

Content Plan

P	Article	Site	Type	Target Keyword	Persona	Cluster	Words	Schema	Impact

Quick Wins This Week

Page	Site	Action	Current CTR	Expected CTR	Impact

Technical SEO Tasks

P	Task	Site	Type

Cannibalization Fixes

Query	Action	Details

First-Party Traffic

Cookieless first-party tracking — consent-aware pageviews, dwell time, page flow, and bot classification from your own data.

Pageviews

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Bounce Rate

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bounces / pageviews

Unique Visitors

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Sessions

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Bot Hits

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Site Clicks

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Traffic Timelinedaily pageviews and bounces

Dwell Time

Consent Outcomespageviews by consent state

Outcome	Pageviews
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Top Pages

Page	Pageviews	Bounces	Bounce Rate
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Page Flow most common page-to-page transitions (top 25)

From	To	Count
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Bot Traffic every bot hit the tag recorded, good and unwanted

Bot Hits

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Good Bots

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search, AI discovery, declared tools

Unwanted Bots

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unidentified or abusive

AI Discovery

—

bots that feed AI answers

Bot	Purpose	Acting for	Verdict	AI discovery	IP	Hits	Share
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Site Clicks Over Timeevery click the tag recorded, consent or not

Clicks by Type

Top Clicked Elementslabel from data-mosa-label, else the element fingerprint

Element	Page	Type	Destination	Clicks
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Clicks by Pagewhere on the site people click most

Page	Clicks
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Outbound & Download Destinationswhere clicks leave the site

Domain	Clicks
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Entry Sources

Devices

Browsers

Geography

Country	Region	Pageviews
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Referrers & UTM

Referrer	Source	UTM Source	UTM Medium	UTM Campaign	Pageviews
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Landing Pages by Sourcesessions whose first page this was

Landing page	Source	Sessions	Left after one page
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Recent Sessions

Started	Ended	Exit	Device	Entry Source	Pages
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Top Exit Pages

Exit Page	Exit Type	Exits	Avg Pages / Session
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Client Reports

Each month's Traffic Overview email for your clients (the report under your logo, PDF attached). A draft is ready at the start of the month; nothing reaches a client until you approve it, and approved reports are emailed on the day set in Settings → Client Reports. Clients with no data that month are left out.

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Monthly Client Reports

Choose which clients get a monthly Traffic Overview email — the report itself, under your logo, with a PDF copy attached — the day it is sent, and who receives it. Each month's report waits for your approval on the Client Reports page; a client with no data that month is left out.

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Sites & GA4 Properties

Manage your tracked websites and their GA4 Measurement IDs.

Meta / Facebook Pixel Management

Assign Meta Pixel IDs to each site for cross-platform tracking.

API credentials are managed server-side in the keys service (keysctl).

They are never stored or displayed here.

Pixel Assignments per Site

Product Add-ons

Extend your workspace — changes apply immediately for every user on your account.

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Dashboard Branding

Customize the dashboard appearance with your company logo.

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Theme

Switch between Dark, Light, and Graphene (GrapheneOS-style grayscale) mode. Your preference is saved locally.

🌙 ☀️

Data Stream Management

Add, update, or remove GA4 data streams. Each stream maps to a website or app.

Site	Stream Name	Measurement ID	Property ID	Stream ID	Type	Actions

GTM / Tag Setup Checklist

GA4 Configuration Tag created in GTM for each property page_view trigger set to fire on All Pages form_submit event tag created (for lead tracking) UTM parameters passed via page_location session_start and user_engagement events verified Meta Pixel base code installed via GTM Custom HTML tag Meta Lead event fires on form submission GA4 DebugView verified — events flowing correctly

View GTM Setup Guide →

Access & Security

Manage who can log in and review auth activity.

Current Session

● Authenticated

Signed in

Session expires

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⎋ Sign Out

Timezone

Client Timezone All date ranges (Today, 7D, 30D, MTD) are computed in this timezone for everyone in your client account.

Recent Auth Activity Refresh

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Team & Access

Admins manage sites and settings. Viewers are read-only, see the Overview only, and see just the sites you assign them.

Seats

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People

Name	Email	Role	Sites	Last Login	Actions
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User	Email	Event	IP	Time
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Articles & Research

Publishes to coreinsites.com/articles and /research. A published post is live within a minute, with its own page, feed entry and sitemap line.

Posts

Title	Type	Status	Published	Words	Updated	Actions
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Client Accounts

Every account on the platform. Open one to work inside it — sites, team and settings all switch to that client, and nothing you do can touch another.

Accounts

Account	Tier	Partner	Billing	Sites	Team	Add-ons	Status	Actions
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Access Codes a code on an account tracks the partner that brought it in; an exempt code waives platform charges while it stays on the account

Waives platform charges

Code	Effect	Partner	Note	In use	Status	Actions
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AI Providers

Platform-wide credentials for SEO Intelligence generation. One provider is active at a time and every client's strategy runs against it.

Keys

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Keys are stored in the keys service, encrypted, and never shown again after you paste them — rotation is a fresh paste. Model ids per provider are deployment settings (SEO_MODEL_ANTHROPIC, SEO_MODEL_OPENAI, SEO_MODEL_XAI).

Outbound mail for confirmation and notification emails — tracking-tag delivery today, and any notification the platform sends in future. Configure an SMTP server here; without one, sending falls back to the Maileroo API key if that is set.

SMTP server

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The password is stored encrypted in the keys service and never shown again — leave it blank when editing to keep the current one. Use Send test after saving to confirm the server accepts mail from this deployment.

Platform Activity

Sign-ins across every account, plus the platform changes made here: client accounts opened, tiers moved, AI keys rotated.

Recent Activity

User	Email	Event	IP	Time
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Account:

Website traffic from social

Create a tracked link

Generate a UTM link for a post. Use it when you publish, and the visits it drives appear in “Posts driving traffic” below.

Destination URL (a page on your site)

Platform

Label (optional)

Traffic by channel

Site visits from each social network (all posts), for the selected date range.

Posts driving traffic

Post / Link	Platform	Sessions	Engaged	Avg time
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Engagement overview

Followers

New Followers (7d)

Engagement (7d)

Follower & Engagement Trend

API credentials are managed server-side in the keys service (keysctl).

Product Add-ons

Billing

Add user

Add client account

Edit client

Add key

Configure SMTP server

Add Site